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4 Simple Tips for Illustrating Your Explainer Video

So I see you’ve come a long way since scripting your precious explainer video. Well done! You’re approaching the halfway point and it’s time to consider all of the graphics, icons, logos, text styles, fonts and visual style elements you wish to incorporate. During your beginning scriptwriting phase, you should have pooled a decent amount of reference to kickstart the process, so pin up all of your favorite browser tabs and get to it!

  1. “Good artists borrow, Great artists steal”
    Remember that famous and possibly implausible Picasso quote that Steve Jobs was so fond of? It’s not to be taken literally. So, please don’t go thinking I’m condoning your breaking into the Sistine Chapel and taking a chisel to your favorite wall. It’s best to assume this means you should take your favorite elements and transform them into your own style. If you happen to “steal” the exact same color palette, be sure that it’s the only element you use from that artwork. If it uses culturally identifiable shapes or patterns, be sure to avoid absolute similarities. Don’t let people confuse homage for perversion, when referencing another artist’s work. And always be sure to get permission from and credit another artist’s work if you absolutely must copy it.

6 Basics to Brilliant Animation

Hey there! Ever wonder how the seasoned pro’s over at Pixar and Dreamworks create such brilliant and beautiful moving works of art? Believe me, I always wanted to sample a little of the secret animator sauce they marinade their meals in. But, it might shock you to know it’s really all about the basics… and sticking to them. You don’t have to be Eadweard Muybridge to achieve a sense of realism. Allow me to reveal those basics with you, now:

1. Lines are the Key
Anyone can draw a line and the simplest of lines can be beautiful. It can show the direction a character is moving in, or simply act as a center line for the character to pose on. One line can set the start of an action and another line be used to accentuate its movement to the end of the action. Conquer your self-esteem and draw out your key poses with stick figures. Even the pro’s start with stick figures.

2. Simple Shapes
Ovals, rectangles and triangles, being the simplest shapes you can draw, also happen to be the best and most commonly used shapes to animate with. Ovals are great for just about every need. They can be 3-dimensional, rigid or squishy. Rectangles can be solid features, or flexible portions of a character. You’d be surprised just how versatile a rectangle can be, especially when you pull out the corners. Triangles are great filler shapes and greatly enhance character and object silhouette.

The Flipped Classroom: Does It Actually Work?

What is the flipped classroom

According to the U.S. Department of Education, approximately 7,000 students drop out of high school each day, totalling in 1.2 million annually. That is a staggering number: 25% of freshmen who walk into a classroom on their first day of school will not graduate with their classmates. One of the reasons why students quit school is that the traditional one-size-fits-all model does not seem to work: it often results in limited student engagement and general lack of interest for school. Is there anything we can do about it?

Flipped classroom: a new approach to education

In the traditional educational model, the teacher would typically be the focus of the classroom, presenting information to students and trying to squeeze as much contents as possible into the lesson. New topics are covered in class, and students would normally be given some homework to read from the textbook and do some exercises to practice what they learned. In this environment, students’ engagement is limited as there is simply not enough time for them to discuss the topic with the teacher or work independently during the lesson, as all their time is dedicated to listening to what the teacher has to say. While teachers strive to make the learning process as engaging as possible, an approach known as “flipped classroom” is gaining more popularity every year.

What exactly is a flipped classroom?

Enhancing the Modern STEAM Curriculum

Teaching or learning in a STEM-centric environment? Psst… you forgot the A for Arts!

That’s right – in a new era of all things science, technology, math and engineering, we need not look past art and design as the broad-spectrum stitching that binds the others together. After all, the cultivators of STEM education over at Sesame Street have already pivoted to tackle this all-too-important topic of integrating art into their shows!

At least, understanding the correlation between colors, lines and spacial reasoning is knowledge that anyone can benefit from, even beyond building a robot. At most, the basic principles of design serve to bolster an understanding of how our human eyes and brains consume and process information – adhering entrepreneurial visions with a creative glue that will continue to prove its worth way past your typical career trajectory. From this perspective, it is only fair that STEAM rightfully reserves its place in our new educational curricula.

Script Writing Tips: FREE Sample Explainer Video Script!

Want to create an explainer video but not sure where to begin? Well today is your lucky day!

First let’s start with watching an explainer video - sit back and enjoy the awesome cinematic masterpiece :D

After you’ve watched this super cool explainer video what did you discover? Hopefully, you were entertained but there’s more…All explainer videos are trying to do what? Explain things right!? Exactly! Let’s break down the anatomy of an explainer video.

All explainer videos start with:

Could Your Content Marketing Use a Boost? Get Animated

One of the best things about content marketing is the sheer variety of ways that you can create content. Love to write? Blogs, case studies, and whitepapers can help spread your message far and wide. Found some great stats and interesting information? Try an infographic. Want to engage with your audience? Get social on Facebook and Twitter.

The list goes on, but the point is that content marketing has plenty of room for flexibility and creativity — in fact, using as many different tactics as possible is often a good strategy for keeping your existing audience engaged while still expanding your reach.

Among the most effective content marketing tactics is video. Back in 2012, YouTube predicted that video would eventually make up 90 percent of internet traffic, and every year that prediction appears closer to coming true. In 2014, video traffic (which includes streaming services like Netflix) reached 64 percent, and Cisco predicts that by 2019, that number will be up to 80 percent. Clearly, users are comfortable watching videos online, and when it comes to marketing, many often prefer to watch a video than read information about a company, product, or service.

It makes sense, then, to include video in your content marketing strategy. However, there is one type of video that’s proving to be more effective than any other when it comes to increasing click through rates and conversions: Animated video. Whether you choose a custom 2D cartoon, a whiteboard, or a motion graphic video (or any of the many other styles of video animation), the positive effect of animation on our content marketing efforts cannot be understated.

NEW METHODS of KEEPING STUDENTS ENGAGED in CLASS

Have you ever been in a situation when students were not paying too much attention in class? Doodling? Staring out the window? Wandering around their mind palaces?

It is a challenge to keep students focused during the whole class; even more challenging it is to get them back on task once they zone out. One lesson teachers learn well is that you need to “recruit students’ interest” in learning if you want them to stay focused, successfully comprehend new material and be able to apply it in life. What are some of the new best practices that can help you in this journey?

Keep students’ motivation high

As Larry Ferlazzo mentions in his book “Classroom Q & As: Expert Strategies For Teaching,” one of the strategies teachers should employ in an effort to keep students engaged is to help them move forward and reinforce motivation by highlighting small victories. It is important for students to feel they are making progress. For instance, try using achievement badges in class: when students finish working on a project or paper, they receive a badge that they can place on a special table and show off to their parents or fellow students.

Is Flash Dead? Signs Are Pointing to Yes

For decades, Flash and the internet have been inextricably linked. For years, pretty much any time you saw something moving online — whether the blaring, neon-soaked banner ads of the late 1990s or the subtler carousels that gained favor in the mid-2000s — it was created with Flash.

Over the last few years, though, the calls for developers to stop using Flash have grown louder and more insistent, with one blogger even calling for the entire web development community to agree on a defined end date to declare Flash dead once and for all.

While it may still be too soon to declare a time of death for Flash, it does appear that the technology is gasping its final breath. With the rise of HTML5, and the numerous benefits that it offers developers, businesses, and users, there’s increased sense that Flash simply has too many limitations to continue to be a viable option.

Attention: Bone Tool Coming to Animatron Editor!

If you think a few hand puppets, migrating over to HBO from a struggling network, is big news… wait until you hear all about our NEW Bone Tool, in the Animatron Editor! That’s right – that same warm fuzzy feeling a humorous and educational horde of shaggy creatures gives you, is also experienced when you consider using our Bone Tool for animations!

Chances are Adobe Flash Professional still hangs onto your digital artists toolbelt, caked up like a dusty old relic that left you yearning to pose and animate rigged 2D characters in your projects. Animatron’s Bone Tool seeks to rejuvenate that lingering desire left eating away at you.

Be forewarned: in its current state (05/02/2016) Bone Tool is in its Alpha stage, meaning it will go through some technical changes as its functionality improves.